In this fast-evolving and highly competitive generation, impression, and attention is everything. A person is more likely to buy what attracts them overlooking the details of the product. If it catches the eyes it is more likely to sell. Hence, introducing the most cost-effective and dynamic way of captivating your audience; Digital Displays. Digital displays are proven to be the next-gen medium for sales for the retail sector. Internationally, these displays are widely used and are eventually growing on brands in India. The glamour brought by these digital displays elevates the brand image in the mind of the customers.